YesJulz : Wealth Report (2026 Update)

The financial world is buzzing with YesJulz. Official data on YesJulz's Wealth. YesJulz has built a massive empire. Let's dive into the full report for YesJulz.

Julieanna Marie Goddard, professionally known as YesJulz, has carved a unique niche in the entertainment industry as a social media influencer, talent manager, entrepreneur, and philanthropist. Dubbed the “Queen of Snapchat” by The Huffington Post, YesJulz rose to prominence in the mid-2010s through her innovative use of social media platforms, particularly Snapchat, to create authentic, engaging content that captivated millions. Her ability to blend nightlife promotion, artist management, and digital marketing has made her a pivotal figure in shaping influencer culture and bridging hip-hop, fashion, and youth trends. With a career spanning event production, brand partnerships, and creative consulting, YesJulz has become synonymous with bold entrepreneurship and unfiltered charisma.

Defining Moments: Building a Brand Empire

YesJulz’s career is defined by her entrepreneurial ventures and high-profile collaborations. As the founder and CEO of 1AM Creative Agency (formerly 1AM Entertainment), she has worked with major brands like Puma, Beats by Dre, Red Bull, and Vevo, creating marketing campaigns and events that resonate with young audiences. Her work as a talent manager, particularly with rapper 070 Shake, who appeared on albums by Kanye West, Pusha T, and Nas, showcased her ability to spot and nurture talent. Her 2015 1AM party in Los Angeles, featuring artists like Lil Uzi Vert, became a cultural milestone, solidifying her reputation as a tastemaker.

Her Snapchat account, which garners nearly 100,000 views every 24 hours, remains a hallmark of her digital legacy. YesJulz’s ability to turn personal moments into viral content, such as crowd-surfing at a Brooklyn nightclub or sharing candid travel vlogs, has made her a pioneer in real-time influencer marketing. Her 2016 feature in The New York Times highlighted her as a “Snapchat celebrity” living the “Millennial dream,” a testament to her ability to captivate a generation through authenticity and energy.

Fascinating Facets: The YesJulz Persona

YesJulz’s larger-than-life personality is peppered with intriguing details that endear her to fans. A Pisces, she attributes her intuitive and creative nature to her zodiac sign, which she believes enhances her storytelling and marketing skills. Her love for hats and tattoos, including a heart on her chest and a quote on her arm, adds to her distinctive style. She has been name-checked in rap songs, such as Lil Uzi Vert’s 2015 track “Wit My Crew x 1987,” a nod to her influence in hip-hop culture. Her early arrests for public intoxication and shoplifting as a teenager reveal a rebellious streak that she has since channeled into her bold career choices.

YesJulz’s career has not been without controversy. Her 2017 tweet featuring a racially insensitive phrase and her 2019 comments about Black women in hip-hop sparked significant backlash, with critics accusing her of cultural appropriation and insensitivity. She issued apologies for these incidents, addressing them in interviews and on social media, but they have left a complex mark on her public image. Despite these challenges, her charitable work and ongoing efforts to engage with her audience authentically demonstrate her commitment to growth and impact.

A Lasting Influence: Redefining Digital Stardom

YesJulz’s influence extends beyond her social media metrics to the broader landscape of digital marketing and influencer culture. Her pioneering use of Snapchat’s story feature set new standards for real-time engagement, inspiring brands and influencers to adopt more authentic, narrative-driven approaches. Her work with artists like 070 Shake and events for Kanye West has cemented her role as a connector in the music and entertainment industries, bridging creative talent with commercial opportunities. Her appearance on W.A.G.s to Riches underscores her ability to remain relevant in a rapidly evolving media landscape.

From Nightlife to Spotlight: Breaking Into the Industry

YesJulz’s career began in the vibrant nightlife scenes of Tampa and Miami, where she worked as a VIP host at renowned clubs like LIV, STORY, and FDR. Her charisma and knack for creating memorable experiences quickly set her apart, and she leveraged these skills to transition into event production and promotion. Her breakthrough came in 2014 when she organized a high-profile Sprite Remix Party for NBA star LeBron James in Miami, an event that catapulted her into the spotlight and earned her connections with A-list celebrities, including Michael Bay and Norris Cole. This moment marked the beginning of her ascent as a cultural influencer and event curator.

Roots of Resilience: A Nomad’s Beginnings

Julieanna Marie Goddard was born on March 3, 1990, in Miami, Florida, to parents of Italian and Puerto Rican descent. Her early life was marked by adversity; at the age of four, her biological parents’ struggles with drug addiction led to her placement in foster care. Raised in Tampa, Florida, by her foster mother, Johanna Ortega, and an unnamed foster father from Boston, Goddard’s childhood was characterized by frequent moves, rarely staying in one place for more than ten months. This nomadic lifestyle instilled in her a remarkable adaptability and a unique perspective on life, qualities that would later define her approach to her career and personal brand.

In 2014, Goddard founded the YesJulz Agency, capitalizing on the rise of Snapchat’s story feature to share behind-the-scenes content and engage with a growing audience. Her innovative use of the platform, combined with her energetic personality, earned her the title “Queen of Snapchat” from The Huffington Post. She expanded her influence by managing artists like rapper 070 Shake and hosting events featuring stars such as Lil Uzi Vert and Wiz Khalifa. Her ability to bridge nightlife, social media, and brand partnerships laid the groundwork for her multifaceted career, establishing her as a pioneer in influencer marketing.

Wealth and Lifestyle: A Modern Mogul

YesJulz’s net worth is estimated at $3 million as of 2025, derived from her work as a social media influencer, talent manager, and CEO of 1AM Creative Agency. Her income streams include brand endorsements with companies like Puma and Beats by Dre, event production, and creative consulting. She lives a lavish lifestyle, residing in a Miami mansion with her daughter and pets, and frequently travels for work and leisure, attending high-profile events like the Grammys and NBA All-Star Game. Her social media content often showcases her luxurious experiences, from fashion collaborations to international trips.

Despite the challenges, Goddard’s foster family provided a supportive environment that nurtured her ambition. She developed a passion for media and entertainment early on, influenced by the vibrant cultural scenes of the cities she lived in. At the University of South Florida, she pursued a bachelor’s degree in broadcast journalism, honing her storytelling skills and laying the foundation for her future as a media personality. Her early experiences in foster care and her exposure to diverse environments fueled her drive to succeed, shaping her into a resilient and creative force in the entertainment industry.

Her contributions to digital marketing have been widely recognized, earning her a nomination for Snapchatter of the Year at the 2016 Shorty Awards and features in Forbes 30 Under 30, Vogue, and The New York Times. However, her career has not been without controversy. In 2017, she faced backlash for tweeting a photo of a crop top with a racially insensitive phrase, and in 2019, she was criticized for comments perceived as disrespectful to Black women in the hip-hop industry, including Scottie Beam and Karen Civil. Despite these challenges, YesJulz has continued to evolve, recently appearing on Netflix’s W.A.G.s to Riches (January 2025), where she showcased her personal and professional journey.

YesJulz’s social media presence remains a cornerstone of her influence, with over 500,000 Snapchat followers, 365,000 on Instagram, and 111,000 on Twitter as of earlier reports. Her posts on X in 2024 and 2025 highlight her ambitions to launch a film production company and her pride in personal milestones, such as her first public musical performance. These updates reflect her ongoing evolution as a creative and her commitment to pushing boundaries in entertainment, from music and film to digital content creation.

Rumors of a romantic connection with LeBron James have persisted since 2014, fueled by their professional interactions and her public praise for his athletic achievements. YesJulz has consistently denied these claims, stating in a 2024 viral video that she has “never been alone with LeBron James” and was dating one of his NBA friends at the time. Earlier in her career, she faced public scrutiny when a sex tape with photographer Rambo Diego Ramos was leaked in 2016, an incident she navigated with resilience. Her personal life reflects her ability to balance public attention with private growth, maintaining close ties with her foster family, including her mother Johanna and adopted sister.

Her journey from a challenging childhood in foster care to founding 1AM Creative Agency, a Forbes-recognized marketing and entertainment company, is a testament to her resilience and vision. YesJulz’s work with high-profile brands like Puma, Beats by Dre, and artists such as Travis Scott and Kanye West has solidified her reputation as a tastemaker. Despite facing controversies, including accusations of cultural insensitivity, she remains a dynamic presence in the industry, continuously evolving through projects like her recent appearance on Netflix’s W.A.G.s to Riches in January 2025. Her story is one of adaptability, ambition, and an unrelenting drive to redefine what it means to be an influencer in the digital era.

Giving Back: The Little Rascals Foundation

Inspired by her own experiences in foster care, YesJulz founded the Little Rascals Foundation, a nonprofit dedicated to supporting children in similar circumstances. The organization reflects her commitment to giving back, providing resources and opportunities to foster youth. Her philanthropy is deeply personal, rooted in her gratitude for the stability her foster family provided after years of uncertainty. She has also donated time and money to various causes, leveraging her platform to raise awareness about social issues.

Her legacy lies in her ability to transform personal adversity into professional triumph, creating a blueprint for aspiring influencers and entrepreneurs. By building 1AM Creative Agency and fostering a community through her nonprofit, YesJulz has left an indelible mark on how digital platforms can be used to shape culture and drive change. As she continues to explore new ventures, such as her planned film production company, her influence is poised to grow, solidifying her status as a multifaceted mogul.

Staying Relevant: Recent Ventures and Public Presence

In recent years, YesJulz has maintained her relevance through a mix of new projects and media appearances. In 2023, she served as the marketing director for Kanye West’s album Vultures, though her tenure ended in controversy when West sued her for $8 million, alleging she violated a non-disclosure agreement by discussing Yeezy-related plans without authorization. Despite the setback, she rebounded by appearing on Netflix’s W.A.G.s to Riches in January 2025, where she shared insights into her life as a single mother and entrepreneur. Her vibrant personality and unfiltered approach continue to draw audiences, as seen in her social media posts about overcoming personal fears, such as performing a self-written song at Art Basel in December 2024.

Beyond her material success, YesJulz invests in her personal brand and creative ventures. Her agency, 1AM Creative, has expanded into digital radio, talent management, and event production, working with artists and brands to create culturally resonant campaigns. Her recent announcement of plans to launch a film production company signals her ambition to diversify her portfolio further. Despite her wealth, she remains grounded in her roots, using her platform to inspire others and maintain a modest outlook, as noted in interviews where she describes herself as a “workaholic” driven by passion.

Love, Family, and Personal Evolution

YesJulz’s personal life has been as dynamic as her career. She was engaged to NFL linebacker Duke Riley in July 2021 at the Rolling Loud festival in Miami, and the couple welcomed their daughter, River Jo Riley, on April 13, 2022. River was born with gastroschisis, a condition requiring significant medical attention, but she made a full recovery, a testament to the family’s resilience. However, by July 2022, YesJulz and Riley had parted ways, with Goddard embracing her role as a single mother. She has shared glimpses of her journey as a parent on social media, emphasizing her strength and dedication to her daughter.

A Life in Motion: Looking Ahead

Julieanna “YesJulz” Goddard’s journey is a vibrant tapestry of resilience, creativity, and ambition. From her challenging beginnings in foster care to her rise as a media powerhouse, she has navigated the complexities of fame with a bold spirit and an unwavering commitment to her craft. Her ability to adapt to new platforms, embrace controversy as a learning opportunity, and inspire others through her philanthropy sets her apart as a true trailblazer. As she embarks on new creative endeavors and continues to shape the entertainment industry, YesJulz remains a compelling figure whose story is far from finished, promising even greater impact in the years to come.

Disclaimer: YesJulz wealth data updated April 2026.