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Zeina Mourtada is a Swedish chef, food writer, television personality, and entrepreneur born in Sierra Leone in 1982, of Lebanese descent . Rising from her family’s refugee experience to commanding the Swedish culinary scene, she is celebrated for her inclusive, multicultural recipes and authentic storytelling. From her debut cookbook Zeinas Kitchen to her role as a popular voice in P1 Sommar 2025, she intertwines food, identity, and emotion to forge connections across borders.
In 2023 she expanded into retail with her own brand Zeinas, offering hummus mix, falafel, muhammara, labneh syrups, and more in major Swedish grocery chains; the brand generated revenues of approximately SEK 37.4 million in 2023
From Blog to Bestseller: Culinary Career Unfolds
In 2014 Zeina started a cooking group on Facebook that rapidly grew to tens of thousands of members. That success inspired her to launch Zeinas Kitchen, her food blog dedicated to bold yet approachable recipes from around the world By consuming social interest, she quickly amassed thousands of followers on Instagram by 2017, securing her influence in Sweden’s blogosphere.
• Her brother’s name, Chafic Mourtada, and his musical career are quietly acknowledged, yet the depth of their connection emerges poignantly in her Sommar i P1 talk—especially the heartbreak of missing his last call before his death
Signature Works and Awards
Zeina’s cookbooks introduced mainstream readers to flavors spanning Lebanon, Palestine, Iran, Balkans, Africa, Latin America, and more, while ensuring recipes remained beginner‑friendly Her innovative voice earned her the Matbloggspris – Folkets val in 2015 and the prestigious Stora Matpriset in 2018, awarded by Sweden’s leading food magazine Allt om Mat for lasting contributions to culinary culture
Roots of the Kitchen: Childhood and Family Mosaic
Born in Sierra Leone to parents of Lebanese origin, Zeina’s earliest years were shaped by displacement. Her family fled the Lebanese civil war, lived in Libya, and finally sought refuge in Sierra Leone before arriving in Sweden when Zeina was four. The urgency of escape—“a decision about life and death,” as she later recalled—left emotional imprints that would resurface in her adult storytelling
Her 2025 Sommar i P1 episode may become a cultural touchstone—demonstrating how food can articulate that which language cannot. Her cookbooks, brand, and media presence cement her legacy as one of Sweden’s most influential voices connecting food, identity, and resilience.
Family, Identity, and Personal Bonds
Zeina maintains a private personal life but is publicly known to be married and a mother of three children, based in Sollentuna outside StockholmHer late brother Chafic, a hip‑hop musician in the band Advance Patrol, appears prominently in her reflections—even after his death, his memory resonates through her cooking and storytelling
Growing up in Malmö, Zeina was raised in a multicultural household that valued tradition and resilience. Food—shared around the family table—became a repository of memory and identity. She trained initially as a primary school teacher, later teaching cooking in schools, a role that reflected her passion for sharing nourishment in accessible ways
Echoes in the Media: Recent Voice and Visibility
In summer 2025, Zeina was invited as a P1 Sommar host, delivering a deeply personal narrative weaving themes of exile, grief, family trauma—including her brother Chafic’s tragic suicide—and how cooking became a refuge when words failed . Journalists described the episode as “painfully honest,” “not a traditional success story,” and a poetic testament to language’s limits in processing pain
Surprising Anecdotes and Lesser‑Known Layers
• Zeina began her culinary influence by teaching cooking at Fryshuset Grundskola Västra in Stockholm, bringing her recipes to children in under‑served areas—a detail that highlights her commitment to grassroots community impact
Financial Footprint and Lifestyle Glimpsed
Through her cookbooks, brand Zeinas, speaking engagements, TV work, and product lines, Zeina has built a multifaceted income portfolio. Zeinas AB reported SEK 37.4 million revenue in 2023—a figure indicative of tangible commercial success . Net worth estimates are not publicly disclosed, but her brand presence and media relevance suggest substantial and growing assets.
- Full Name: Zeina Mourtada
- Date of Birth: 4 April 1982
- Place of Birth: Sierra Leone
- Nationality: Swedish
- Early Life: Fled Sierra Leone as a child; lived in Malmö
- Family Background: Lebanese heritage; family refugee journey through Lebanon, Libya, Sierra Leone
- Education: Primary education in Malmö; former primary‑school teacher
- Career Beginnings: Launched Facebook cooking group in 2014, followed by food blog Zeinas Kitchen
- Notable Works: Zeinas Kitchen(2018),Zeinas Green Kitchen, new cookbookMaten. Familjen. Livet.(2025)
- Relationship Status: Married; mother of three children
- Major Achievements: Matbloggspris Folkets val (2015), Allt om Mat Stora Matpriset (2018), business founder of Zeinas AB
- Net Worth: Estimated from brand revenues; Zeinas AB revenue SEK 37.4 million in 2023
Her breakthrough came in 2018 with the debut cookbook Zeinas Kitchen – Recept från Mellanöstern, published by Bonnier Fakta, followed by Zeinas Green Kitchen in 2019 She also became a familiar face on TV4’s Nyhetsmorgon and SVT’s Timjan, tupp & tårta, bringing her warm presence and multicultural menus into Swedish homes
• Her brand products have received nominations in the Swedish grocery awards, notably hummus mix being nominated for Grocery of the Year, reflecting the crossover from media persona to physical food retail credibility
She speaks openly about intergenerational trauma, the refugee experience, and how food became a vehicle for healing, identity, and family continuity.
Standing on Culture: Legacy and Influence
Zeina Mourtada stands as a cultural bridge: blending Lebanese flavors, Sierra Leonean roots, Swedish upbringing, and global culinary travels. Her work has broadened Sweden’s culinary conversation and normalized diverse food traditions in the mainstream. She is both storyteller and educator, using recipes not just for taste but as vehicles of memory and belonging.
She balances an urban Swedish lifestyle—with roots and travel to Málaga, Silicon Valley of food—from appearances at food festivals, cooking workshops, and ambassador campaigns (for example with appliance brand Elon for smart‑kitchen promotion)
In 2025 she also released a new cookbook titled Maten. Familjen. Livet., exploring her family’s story from Sierra Leone to Malmö and the layered meanings behind each recipe, garnering attention for its emotional depth and cultural curiosity . She remains one of Sweden’s top food influencers—ranked second in Feedspot’s Top 60 Swedish food influencers of 2025
Closing Reflection
Zeina Mourtada’s journey—from refugee child to celebrated culinary voice—is rooted in courage, honesty, and creativity. Her success is not merely commercial but deeply personal: recipes are vessels for stories, grief, and heritage. Through her works, she continues to open kitchens as spaces of healing, belonging, and shared humanity.
Disclaimer: Zeina Mourtada wealth data updated April 2026.
